Who we are

Higher Response Marketing Inc. is an online marketer of software, training, digital products and coaching services.

What personal data we collect and why we collect it

Dear Internet Friend,

Listen, I’m a privacy advocate. But not when it’s a marketer just wanting to optimize ad dollars by showing me ads or selling me products I WANT instead of junk I don’t.

We use cookies on our web site in order to know what page you enter my site on, what page you exit on, how long you stay here, what browser you used and also to track who referred you to our site.

That’s what cookies do.  Nearly everything else you hear about them is b.s. and hysteria.  They are extremely small text files that give marketers basic information make your web surfing experience better.

I use Human Click/Live Person which allows us to chat with customers real time and gives us the above basic stats.  It tells me what ip address people are on, city, state, urls, time on site. This is all info a marketer NEEDS to know to better serve their customers.

On a lot of my sites I have Google Analytics on them. This again tells time on site, url’s visited, sometimes actions.

I try to track as many actions on a site as I can like links clicked, opt ins, etc.

We share info with 3rd parties like Live Person, Google Analytics, and so forth. We’re always testing different programs that track different stuff. I use Adtrackz and budurl to track clicks on links, actions and sales.

Also, we take credit card orders on our site. We maintain databases with your order information in secure areas.

You’re probably right to be concerned about privacy. I ain’t the one you should be worried about though. The programs we use are innocuous and made to help us serve you products you WANT to buy. And to help us buy ads that work, so we are here tomorrow to serve you.

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


Who we share your data with

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. IF you are in the EU, you can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Listen, to do this stuff is manual and time consuming. I would respectfully request you take this into account before requesting erasure.

But if you really must AND you’re in the EU, please post to and tell me your name and details.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

Here is some of the data that may be collected by Facebook:

  • Http Headers – Anything present in HTTP headers. HTTP Headers are a standard web protocol sent between any browser request and any server on the internet. HTTP Headers include IP addresses, information about the web browser, page location, document, referrer and person using the website.
  • Pixel-specific Data – Includes Pixel ID and the Facebook Cookie.
  • Button Click Data – Includes any buttons clicked by site visitors, the labels of those buttons and any pages visited as a result of the button clicks.
  • Optional Values – Developers and marketers can optionally choose to send additional information about the visit through conversion tracking. Example custom data events are conversion value, page type, and more.
  • Form Field Names – Includes website field names like ‘email’, ‘address’, ‘quantity’ for when you purchase a product or service. We don't capture field values unless you include them as part of Advanced Matchingconversion tracking, or user properties.Your contact information

    Contact information:

    Go to to message us.

    Higher Response Marketing Inc.
    11844 Bandera Rd.
    Suite 469
    Helotes, TX  78023