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ASL #126 - How to Quickly Write Those Follow Up Emails


Hello,

Marlon here.

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How To Write Those Follow Up Emails

Affiliate marketing is simple.

You send traffic to offers.

Last issue I talked about loading up a bunch of emails for affiliate offers in an autoresponder.

Then getting people to subscribe (usually by offering a freebie).

But how do you write all those emails?

Here's what I personally do:

I send out emails as broadcasts.  Meaning they aren't in an autoresponder. 

Then what I do is watch how each perform. You SHOULD actually keep a record of every email.

Alternatively, just look at the clicks each one gets.

Then what I did is just scrolled through a crapload of emails. And I picked out the ones that had the best hook. And got the most clicks.

These are what I loaded into the autoresponder.

That's one way to do it.

The other way is just to take each sales page and look at it for the biggest hook.

Often this is the subject line of the sales page.

But sometimes it's the first sentence.  Or it's buried.  Or it's a subheadline.  Or it's a hook you figure out yourself.

Then what I do is write short emails.

They're basically just the headline or the hook and a link. Sometimes I elaborate a bit.

But I keep emails short because they get more clicks.

Now, if you take the time to track revenue, it's much better. You can then simply include the emails that made the most money for you.

The TRAP I see some people make is they feel like each email needs to be a long masterpiece.

I don't do that.

I do know some marketers who are successful that do it.

My style is to keep those emails pretty short.

I would make this complicated.

But that's the point.

Resist doing that.

Keep it simple, silly.

Just watch what emails people respond to and do more of those.  Do less of what they don't respond to.

Marlon

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Best wishes,

Marlon

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