The 3 Gigantic Problems of CoachingPortals and Membership Sites SolvedWith New Gamification Breakthrough

Now, The Big 3 Coaching Portal and Membership
Site Nightmares and How To Solve Them

Let me explain the problem as truthfully and realistically as I can.

• Retention
• Chargebacks and refunds
• Student success or involvement.
  
  

Before I get to the solution, and I DO have one honey of a solution for you, let me explain why these are such a big freaking deal and you should give a rip

1. Retention
   
   The average person in the Internet marketing niche stays in membership or coaching sites an average of 2.7 to 3.5 months, which is absolutely horrible. Just terrible. For one thing, how can your coaching student or member benefit if they only stay a few months and don’t really dive into what you have for them?The only way they’re really and truly going to benefit greatly is by sticking with it and to it.
   
   And yet, you can become pretty RICH off those horrible numbers.
   
   Drop 1,200 people onto recurring billing at $100 a month like a friend of mine had AND that’s $120,000 a month ONLY from the recurring billing, not to mention all the add-on sales, which for him took him up to $200,000 a month.
   
   But here’s the thing:
   If people STUCK for 6.5 months INSTEAD of 3.5, then you’d only need 500 people on recurring billing to hit roughly the same numbers. And your coaching students or members will benefit far more from being in your program 6 ½ months vs 3 ½.
   
   Gosh, even a MONTH extra is a pretty big freaking deal.
   
   Let’s say you only got 100 on your coaching portal or membership site.
   
   That’s 100 x $100 or $10,000 a month relatively passive RECURRING money. Now, if each member sticks 3.5 months then you make gross $350per member. But if they stick 4.5 months, that’s $450.
   
   100 x 450 = $45,000
   100 x 350 = $35,000
   
   We’re talking a DIFFERENCE of $10,000. And that’s if you only squeeze one more month of “stick rate” or “retention” to use a big 3-syllable fancied word.
   
   
2. Chargebacks and refunds
   
   These are the ACHILLES hill of an otherwise almost perfect plan.
   
   Here’s what I mean:
   If your chargebacks go over 1%, BOOM! Your merchant account will lower the boom and at first just hold money back.
   
   Then after they’ve bled you dry holding back money you may never see again, they ZAP your account and terminate you. If you’re not lucky, they stick your assets on the terminated merchant list and you CANNOT get a merchant account withANYONE else.
   
   Now, why prey tell, would people chargeback instead of just asking for a refund?
   
   There’s probably a long list of reasons.
   
   But the more important question is how do you PREVENT this nightmare?
   
   Because my friend built up his $200,000 a month machine that was rapidly building towards $1,000,000 a month and then the boom hit.
   
   CRASH!
   
   He got hammered for hold back fees then terminated. And then you have to get an OVERSEAS merchant account that practically extorts high fees from you for processing.
   
   It’s a slippery slope to hades.
   
   But it doesn’t stop there!
   
   Not only are chargebacks an issue but refunds are.
   
   If your refunds go over 10%, you can be in the EXACT same freaking boat, just for giving people their money back, which is really not any skin off the back of the merchant providers.
   
   But that’s how the ball rolls in this game.
   
   Refunds and chargebacks can take your $100,000 or $200,000 a month virtually passive income and sink it into the abyss where even the devil won’t tread.
   
   You do NOT want to go there.
   
   I’m NOT exaggerating either. It may sound like I’m painting some false, excessively dreary picture. But whole entire industries exist to attempt to stop chargebacks and refunds.
   
   Chargify, Chargeback Hero and Chargebacks 911 are just 3 of them.
   
   The thing is, the BEST way is to NOT NEED those services to begin with, as they rack up their own fees also. And some run$500+ a month base charge.
   
   
3. Student Success or Involvement
   
   For all the slander and liable aimed at “gurus,” the word just means teacher. And, in my personal experience, MOST albeit not all gurus or teachers WANT their students to succeed, if for no other reason than they REALLY need the testimonials.
   
   And who really wants or needs BAD word of mouth?
   
   So contrary to what all the negative people in groups say, most actually DO care.
   
   And some like myself have lost sleep more than one night over it.And spent a large amount of time and money investing in book sand training on how to make students succeed.
   
   Fact is, I bought another book on that topic just 3 days ago.
   
   So yeah, people care. They care a lot in many cases.
   
   The fly in the ointment is that it’s harder than steel to get most students to do anything.
   
   To do assignments.
   
   To participate in groups.
   
   To show up on group calls.It’s freaking HARD.You have maybe 10% who participate.
   
   Then government agencies wonder how come only 10% of students succeed.
   
   Well, cause the others don’t do crap. That’s why. Now, if you’re reading this and you’re a student, it’s not really your fault. We live in a hyper speed, microwave society.
   
   In fact, the microwave is way too darned slow.
   
   And what I’ve found out is, it’s NOT just in OUR industry or industries.
   
   NOT just make money online.NOT just online learning.After reading many books on the topic and having a Master’s degree in educational psychology, I can tell you this holds true across all industries.
   
   Even teachers themselves are plagued by the same thing.
   
   When schools implement teacher training, what percent of teachers ever implement jack from it?
   
   If you guessed 10%, you would be spot on. And for you negative Nancy’s who doubt that stat (forgive me if you’re a positive Nancy...I don’t mean to stereotype), just one out of many books that echo that stat based on much research is
   “Results: The Key to Continuous School Improvement” by Mike Schmoker.
   
   

In that book he cited 3 things as the solution:

1. Having data on progress – that means being able to SEE actual, tangible results fast.
2. Support group – Having a group that supports you.
3. Goals

By the way, if you have loads of time on your hands to read and don’t mind spending up to $90 a book, here’s a few more to read: Systems For Change In Literacy and Education by Lyons and Pinnel
Training Within Industry by Donald A. Dinero
Learning Paths by Jim Williams and Steve Rosenbaum
Building Expertise: Cognitive Methods for Training and Performance Improvement by Ruth Colvin Clark
Efficiency in Learning: Evidence-Based Guidelines To Manage Cognitive Load

Those are some of the better books I have in my library on the topic.

New Gamification Solution That Solves The Above 3Problems, Or Goes a Long Ways Towards It

OK. The solution I’ve stumbled across is called Gamification.

Google says:

the application of typical elements of game playing (e.g., point scoring, competition with others, rules of play) to other areas of activity, typically as an online marketing technique to encourage engagement with a product or service."gamification is exciting because it promises to make the hard stuff in life fun"

Wikipedia says:

Gamification is the application of game-design elements and game principles in non-game contexts.[1][2] Gamification commonly employs game design elements[1][3][4][5][6] to improve user engagement,[7][8][9] organizational productivity,[10] flow,[11][12] learning,[13][14] crowdsourcing,[15] employee recruitment and evaluation, ease of use, usefulness of systems,[12][16][17] physical exercise,[18] traffic violations,[19] voter apathy,[20] and more. A collection of research on gamification shows that a majority of studies on gamification find it has positive effects on individuals.[4]

There are links to all kinds of references and stuff in Wikipedia if you want to cram a whole bunch of info into your brain that probably won’t make you money.Here’s the application to you that you can implement FAST with my amazing DONE FOR YOU method.

Now, in a minute, I’m a gonna show you MY OWN personal, real life GAMIFICATION site that is a doozy. But first, let’s look deeper into what this big word means: