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Affiliate Success Letter
Helping you make more sales and commissions as an affiliate by being 1 step ahead.  

ASL #123 - Hormozi Value Equation


Marlon here.

This is the Affiliate Success Letter, and its goal is to help you make sales and commissions as an affiliate promoting products from others.

It's the ONLY weekly newsletter for info product affiliates that givev you:

  • New strategies for fast commission-getting
  • Simple commission-getting methods ANYONE can use
  • Tested, proven strategies you can put to work 
  • Interviews with BIG income-making super affiliates

This includes my products as well as the products of others.  I hope you promote my products.  But I also want you to succeed at the highest level possisble, so that includes promoting products from JVZoo, Clickbank, Warriorplus or stand alone programs.

By being my affiliate, you not only get commissions that increase the more you sell, you also get FREE products from me that go up to $2,000 i value.  More in a minute.

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Hormozi Value Equation

Alex Hormozi wrote a book called $100 Million Offers on Amazon.

He covers TONS of really awesome marketing things in it. It's a must read.

But the 1 thing in ithat he's most famous for is his Value Equation.

(Dream outcome x percieved liklihood of achievement) / (Time delay x effort and sacrifice)

Dream outcome and liklihood of achievement are what they want.

Time delay and effort and sacrifice are what they don't want.


1.  It helps you pick offers you know will likely sell

If an offer helps people get their dream income.  And your audience will feel they can achieve it.

And it minimizes effort and gives a fast result, it's likely going to sell.

Now, obviously it has to be legal.

Obviously it has to actually fulfill those promises, which is a tall roder.

But if the product or service does, it'll likely sell.

2.  It helps you come up with bonus ideas

Let's say you can think of a way or method to SPEED UP results or get a quick result.

Or a way to reduce the effort and sacrifice.

GREAT BONUS or bonuses!

Can you see that?

3.  Easy way to evaluate the sales page of an offer

Does the sales page hit on all 4 ingredients?  Or at least 3 of them? 

If so,that's good!

If not, you might dig a little deeper to make sure the product is selling for others.

The MAIN THING to take away from this issue is simple.  Go buy the Kindle book or the Audible.  Or, in my case, I ordered the hard copy and love it.


And a book you'll read many, many times.


Want My Next Affiliate Successs Letter?

Maybe someone gave you back door access to this newsletter or you ran across it.

It's only $1 for a 30-day trial. Then it's $5 a month.  The main reason I charge is it allows me to pay you a commission for promoting it.  If it's free, I can't pay you a commission.

Sell just 2 and yours is FREE.

Best wishes,


1.  If you aren't a subscriber to the Affiliate Success Letter, you'll be missing out on new strategies for affiliates, interviews with BIG income-making super affiliates, simple commission-getting methods ANYONE can use AND tested, proven strategies you can put to work immediately.

2.  Get the greatest ebook ever created on viral marketing -- FREE

It's a long, lost classic treasure from Jimmy D. Brown.  But I dug it  out of the archives and got special permission to make it available to you -- FREE with only 1 very tiny catch.  Click here.