How People Are Selling The Lights Out Today With "High Concept Offers"

I'll show you what they are, who will buy them and why, at what price points and how people are selling the lights out -- plus, how ChatGPT helps you along -- starting 5 days from right now...

If you don't love it, you don't pay one thin dime -- and you can tell me to shove it where the sun don't shine

"A high concept product is often very, very useful because people get it and are intrigued quickly and easily" - Dan Kennedy (4)

Click to play

From: Marlon Sanders

RE: New High Concept Offers seminar



Marlon here.


On Thursday, March 7 at 5 p.m EST I'll be revealing and demonstrating my new High Concept Offers discovery (Yes, it will be recorded.)

Either you get 10X your money's worth or you don't pay me one cottin' pickin' dime and you can tell me to shove it where the sun don't shine. 

Times have changed.

Today, people have found a way to sell the lights out of info products, courses and coaching programs.

It’s called the HIGH CONCEPT offer.

It’s NOT like other offers.  It’s different.

And today, people are making veritable fortunes selling these high concept products on Facebook, Twitter, Linked In, TikTok and to their email lists.

Yet, no one is teaching it.

But if you get this ONE THING right, it makes everything else 10X easier to nail.

Here’s the scoop:

Not all products are created equal.

But due to A.I. and the proliferation of products, the savviest marketers have found a new way to come up with product ideas, price them, package and deliver them for blockbuster profits.

Today, if you really want your offers to sell like crazy, you need what's called a "high concept offer."

You say, "Marlon, what's a High Concept Offer?"

And the short version is that it’s a new way to sell info products that cause people to sit up and pay attention to what YOU are selling vs. someone else.

The term comes from the movie industry.  Most movies are based on a “high concept.”

In my new seminar, I want to share with you the fascinating things I’ve discovered in my research about these products and offers.

I want to show you the whole ball of wax. And you don't owe me a dime unless  I can deliver in spades.

Here are the problems high concept offers solve for you

Problem #1: Shortest attention spans in the history of the world

Fact: Recent studies say the attention span is now 8.25 seconds, which is 4.25 seconds less than in 2000.

Fact: Goldfish have an attention span of 9 seconds, which means they can focus longer than humans! Source (1).

What this translates into is people have shorter attention spans than ever. So you have less time to get people interested in your product or service.

Problem #2: People are flooded with emails and commercial messages

"Back in 2007, market research firm Yankelovich ran a survey of 4,110 people and found out that an average person sees up to 5,000 adverts every day.

Today, that number is even higher and the average person sees around 10,000 ads per day, though only a quarter of that or less will be relevant." Source (2)

Well, my latest research has uncovered a method that is 100% legit and works to counter this lethal trend, so your offer gets seen, noticed and paid attention to..

It's called the "High Concept." And in a second, I'll explain how it's actually borrowed from the TV and movie industry.

Problem #3: More than ever, products and offers are seen as commodities, which pushes down the price you can charge

"Amazon, Alibaba, and Apple’s App Store have made it much easier for sellers to reach new customers, but as thousands of companies large and small have discovered, conducting business on them carries significant risks and costs. Sellers are drawn into increasingly intense price competition..." Source (3)

In other words, people aren’t willing to pay a premium price as they view your product as a commodity or something they don’t want or need right now.

The solution is to know how to create High Concept Offers that captivate the imagination. And make people almost instantly want them.

Problem #4: Because of the above, it's easy to get confused or lose focus. What do you sell? Who do you sell it to?  Why will they buy?

All of the above issues combine to make quite a pot of confusion and indecision.  What do I sell? At what price?  To whom? Why will they buy it?

These are the issues High Concept Offers is designed to solve for you.

Problem #5: "What if I just don't know or don't have enough ideas or the right ideas?  What if I'm just stuck or simply don't have time to figure everything out?"

This is where ChatGPT comes to the rescue. It excels at coming up with ideas, articulating ideas, helping you save time and push through mental blocks and resistance -- when you know how to use it the right way.

Problem #6: What if I'm selling affiliate products?

I get that I could create my own products. But I'm an affiliate.  Can I use the High Concept Offers method even if I don't have my own products?

The answer is yes. Because it's all about the CONCEPT, not the product.

The Scoop Behind My Latest Discovery

On the survey above, my customers ranked these issues 2X as important as the next closest option: What to sell, at what price, who to sell it to and understanding why they will buy.

But I wasn't sold on actually putting on this seminar until something happened and caused the combination WITH High Concept Offers to happen.

Then, I was like, "OK, wow,  I really have something here my customers need to know about and will benefit from.

High Concept Offers are super powerful.

For example, in the field of self development alone, you have Think and Grow Rich has captivated attention and pocketbooks since April 4, 1937. And isn't slowing down anytime soon.

Anthony Robbins firewalk, The Secret, Earl Nightingale's Strangest Secret, The 7 Habits and many other High Concept Offers abound.

And every industry has them.  Your job is to find YOURS!  And that's what I want to help you do.


How to Whip Up Your High Concept Offer

  • How to come up with your own High Concept Offers
  • The 5 "must have" elements in a High Concept Offer
  • How to get ChatGPT to do the heavy lifting for you
  • Why focusing on the High Concept changes everything
  • The acid test of a High Concept Offer
  • Case Study:  Check out the sales of THIS High Concept Offer

Who Will Buy Your High Concept Offer And At What Price?

  • How to find out who will buy your product in 10 minutes
  • How do you tap into other people's buyer lists?
  • The secret scoop behind using time-limited coupons
  • What price should your order bumps be? How many?
  • Should the intro product be over or under $50?  Why?
  • Case study: How I spun 2 products into a small fortune

How Will You Get People To Buy

  • How to use eye-popping guarantees to get the sale
  • How to structure a 5-day email sequence to make sales
  • How to use the NEW 50% double whammy rebate method
  • Every product you have needs this easy peasy funnel

How Does ChatGPT Make It Faster and Easier?

  • How to get help with your pricing
  • Prompts to help you get the answers you need
  • Prompts for writing your sales copy
  • The second A.I. resource I love to use and why
  • Use this prompt to get market trends in your niche
  • Get ChatGPT to tell you what pricing strategy to use
  • Instant video notes -- Great for the member's area
  • Get ChatGPT to write your newsletter for you

Here's What It's NOT

  • This is NOT get-rich-quick. Getting rich takes work, effort and organization
  • This is NOT "sit-on-the-sofa" and make sales. Get off the sofa. That's how you make sales, unless you're writing or editing your sales messages!
  • This is NOT a replacement for proactive marketing like picking up the phone, content marketing or placing ads. It's an ADD-ON. A second engine to add.
  • While the case studies cover specific dollar amounts, they're not indicative of average results.  You may do more or less, depending on many factors.

You're probably wondering, "Marlon, if I DO love your High Concept Offers, how much do I pay. So I built a "cost eraser" for you.

Get My Event Free!

I wanted this to be a 100% no-questions-about-it-win. So I'm giving you my cost eraser bonus -- You get 90% commissions on a $34 product I created this year called Marketing Salvation. This product always sells for me. People love it. And it appeals to almost everyone. The current earnings per click is $4.79 and the conversion rate is 14%.

Just 3 sales and you've made paid for the event. This is my cost ERASER for you.

30 Days Email Consultation

When you go ahead and let the charge run through the day AFTER the event (you can cancel before then), you'll qualify for 30 days of email consultations. Just post your questions directly related to the training at, and I'll answer them. 

This way, if you have one of those nagging questions that stops you from getting started, you can get it taken care of.

If you don't love it, you don't pay

Attend the seminar. At the end, I'll give out instructions on how to cancel. So in the unlikely event, you don't feel (in your opinion) that you got 10x the value, just follow the very easy instructions to cancel (no hassles).

Invite your spouse and kids at no additional cost

Maybe your spouse, son or daughter could use this training. You're welcome to have them view the live stream with you. Yes, the event WILL BE RECORDED.

Here's What People are saying



Click the button below and enter your payment info. You will NOT be charged until 1 day AFTER the event. At the end of the event, I'll give you instructions on how NOT to be charged in the unlikely event you feel it wasn't worth your time and money. It's fast and simple to cancel, but you won't want to.


You'll get full access to the complete, unedited mind-blowing event recording.


You will NOT be charged until the the day AFTER the event. You pay ONLY if you feel it was amazing information.


After you pay, you'll have access to 4 weeks of follow up email consultation in case you have a nagging question or two.

You really can't lose. You pay me NOTHING unless you agree it was 100% worth the price and much more!

Get registered right now.

  •  Yes! I want to get this awesome, amazing event.
  • I understand it's $97 -- ONLY if I feel it was worth it
  • I understand I won't be charged until the afternoon the day AFTER the event, so I have time to cancel if I'm so inclined.
  • I will get 90% commissions on Marlon's Marketing Salvation product, so I can pay for the event with only 3 sales
  • After I pay, I get a recording of the event

Or, you can pay now and save $20 - only $77

This offer is a one-time event and won't likely be repeated.

Best wishes,


P.S. If you'd just as soon go ahead and pay for the event NOW, you do save $20.  Either way, it's going to be an awesome event. See you there.

(1) Source:
(4) Business Building Blueprints by Dan Kenne4dy, p 6.

Insert Custom HTML